15 Best WordPress Email Marketing Plugins for You in 2024

Last Updated: 13 mins By: ThemeGrill Author

Are you an entrepreneur looking for the best WordPress email marketing plugins? Then, you’ve landed in the right place. 

It’s the year of digitalization, and everything is now done online or through digital media. Businesses, whether small or large, prefer promotions and advertisements done on the go.

That is, through online sources like emails and updates. But what’s the best way to help promote your WordPress business and keep your viewers engaged and updated?

Well, one of the easiest and most cost-effective ways to do so is through email marketing.

Thus, in this article, we’ve mentioned the best WordPress email marketing plugins for your website.

Let’s get started!

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Device-Based Targeting

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What is an Email Marketing Plugin?

So, what exactly is email marketing, and how does it help us promote our sites?

Email marketing means sending commercial messages or updates about your website to one or a group of users via email.

Email Marketing

Sounds easy, doesn’t it? But it might be a hefty task if you jump to decisions, decide to do it all by yourself, and send thousands of messages to your users daily.

That is where WordPress email marketing plugins come in handy.

Well, these WordPress plugins work to simplify the process of sending out emails to your users and increase subscribers by taking over the responsibility as a whole.

You have full control over what you send and to whom. In a matter of minutes, you can set it up according to your preferences and send thousands of newsletters and emails to your users.

But wait, there is yet another daunting question. Which is the best email marketing WordPress plugin?

To answer the question below, we’ve listed the 15 best WordPress email marketing plugins for you.

15 Best WordPress Email Marketing Plugins for 2024

Now, let’s dive into the details of the best email marketing plugins for your site.

1. Everest Forms

To make it to the top of our list is Everest Forms by WPEverest. It’s one of the best WordPress form builder plugins. This plugin has over 100,000 happy customers as of today.

Everest Forms WordPress Email Marketing Plugins

With its drag-and-drop feature, creating a form is easy. You can create any form, such as contact forms, survey forms, and more.

Along with that, it offers pre-designed templates to save you precious time.

Moreover, Everest Forms provides various premium add-ons such as Mailchimp, MailerLite, Email Templates, and so on for more functionality.

Key Features:

  • Unlimited form fields
  • Easy payment gateways
  • Drag-and-drop builder
  • Pre-designed templates
  • Seamless integration with email marketing tools

Price: Freemium (Premium version starts from $48.3/year.)

2. FluentCRM

FluentCRM is the next best WordPress email marketing plugin for WordPress.

FluentCRM WordPress Email Marketing Plugin

The plugin comes with all the features required to build your subscriber list, send campaigns, and manage customer relationships.

Additionally, it’s possible to add columns, images, and dynamic content to make your emails simple or fancy as per your needs.

You can also check the data matrix of opened and clicked emails to help you take further action or segment your customers. 

Key Features:

  • Easiest and fastest WordPress email plugin and CRM solution
  • Import existing WordPress users or upload them as CSV files
  • Set automated funnels and sequenced emails
  • In-depth campaign reports
  • 30+ tools and plugin integration

Price: Freemium (Premium version starts from $103/year)

3. OptinMonster

OptinMonster is a renowned plugin for its outstanding services. They offer a range of plans, from basic to professional, to best suit you and your subscribers.

OptinMonster WordPress Plugin

Integrated with the best website platforms and contact form plugins, all of your needs will be answered once you try it out!

The plugin requires minimal setup yet delivers impressive results with its top-notch features, such as beautiful lead capture forms, A/B testing, and more.

It also comes with Exit Intent Technology to personalize your campaign based on your audience’s behavior.

Key Features:

  • There are over 97 pre-made templates to choose from
  • Powerful targeting and segmentation engine
  • User-friendly drag-and-drop builder
  • Advanced and actionable analytics options
  • Easily integrate with other websites & eCommerce platforms

Price: Freemium (Premium version starts from $4.97/month.)

4. Email Marketing for WooCommerce by Omnisend

Omnisend stands out in the crowded field of WordPress plugins by offering a user-friendly, powerful platform designed specifically for eCommerce.

Omnisend - WordPress Email Marketing Plugins

It makes creating, sending, and automating emails and SMS messages easier, allowing you to focus on what really matters: growing your business.

With Omnisend, you can easily design eye-catching emails, segment your audience for targeted campaigns, and analyze your results to improve your strategy.

It’s the perfect tool for merchants who want to grow their audience and increase their sales without becoming too complex.

Key Features:

  • Seamless WooCommerce integration
  • Pre-built email & SMS automation workflows
  • Unlimited segmentation
  • 250+ pre-made email & form templates
  • Comprehensive analytics

Price: Freemium (Premium version starts from $16/month.)

5. SureTriggers

SureTriggers is a powerful email marketing WordPress plugin that enables you to develop personalized and targeted email campaigns that engage and convert your audience.

SureTriggers - WordPress Email Marketing Plugin

It provides a smooth connection with major email marketing tools such as Mailchimp, ActiveCampaign, or ConvertKit.

Thus, you can easily use this connection to sync your email lists, automate lead capture, and set up automatic email sequences based on user activities.

Triggers based on certain occurrences, such as abandoned carts, purchase history, or website interactions, may be set up and used to activate tailored email messages.

Key Features:

  • Trigger-based automation
  • Extensive integration with email marketing tools
  • Conditional logic
  • Real-time notifications
  • Seamless integration with SaaS applications and WordPress plugins

Price: Freemium (Premium version starts from $12/month.)

6. Mailchimp for WordPress

When it comes to email marketing, Mailchimp for WordPress is a name that has certainly left a mark.

Mailchimp WordPress Newsletter Plugin

It’s one of the best WordPress email marketing plugins, letting you connect with your Mailchimp account in seconds for effective performance.

The plugin enables you to create stunning and mobile-optimized sign-up forms. You also have full control over the form fields. Additionally, you can even pull any of the form fields into your Mailchimp account.

So why wait? Get this awesome newsletter plugin that will help you send out email campaigns to your users easily and in no time.

Key Features:

  • Mobile-optimized sign-up forms
  • Add-ons are available for better features
  • Seamless integration with other popular form plugins
  • Well-documented & developer-friendly
  • Friendly and dedicated support

Price: Freemium (Premium version starts from $99/year.)

If you’re interested in exploring Mailchimp alternatives, here’s an article on the best Mailchimp alternatives.

7. HubSpot

HubSpot is the answer for email marketing campaigns, engaging forms and popups, and customer relationship improvement (CRM).

HubSpot - Email Marketing WordPress Plugin

It’s a powerful, one-stop solution for building relationships with your audience and taking your business to the next level.

With HubSpot, you can create professional emails using its pre-designed templates and send them to your contact list in no time.

That’s just the tip of the iceberg. It also enables you to track your email open and click rate, which you can use to improve your email campaigns.

Key Features:

  • Drag-and-drop email builder
  • 20+ pre-designed email templates
  • Beautiful and high-converting email campaigns
  • Built-in email marketing analysis
  • Integration with CRM, email marketing, & marketing automation

Price: Freemium (Premium version starts from $15/month.)

8. Mailster

Looking for a premium plugin to help you promote your site through email and newsletters? Then Mailster is a WordPress email marketing plugin for you.

Mailster - WordPress Email Plugin

You can easily build campaigns that are mobile-ready with the drag-and-drop builder of the plugin. Also, their super-friendly and useful customer support can help you get the best WordPress experience.

Don’t think twice—this premium plugin is certainly worth the investment, and thus, we’ve included it on our list of the best WordPress email marketing plugins!

It’s a standalone WordPress plugin that handles everything from the WordPress dashboard.

Key Features:

  • Mobile and retina-ready designs
  • Easy drag-and-drop campaign builder
  • Easily integrated with other WordPress plugins
  • Advanced analytics to help you keep the record
  • An auto-responder that you can control

Price: The plugin costs $199 on

9. Newsletter

Newsletter is a free WordPress email marketing plugin that is just as good as any other plugin on the list.

Newsletter Plugin

This plugin is perfect for list building and sending out emails without any hassle. It goes above and beyond to provide the best experience in promoting your website and adding subscribers.

It has redesigned its drag-and-drop composer to deliver a smooth campaign-creating experience like never before. Besides, it even allows you to check for subscription spam using Akismet, captcha, and domain/IP blacklists.

Thus, with advanced features integrated within the plugin, you can create unlimited, great-looking emails and campaigns for your users.

Key Features:

  • Easy installation and usage
  • Helpful and friendly user support
  • Unlimited subscribers and newsletters
  • Integration with the WordPress Registration
  • Free and premium add-ons for a better experience

Price: Freemium (Premium version starts from $79/year.)

10. MailPoet

With the newer and better version of MailPoet WordPress email plugin, you can now get the best experience.

MailPoet Best WordPress Email Marketing Plugin

This free WordPress email marketing plugin allows you to send unlimited emails to up to 1000 subscribers without leaving the WordPress platform.

Further, the advanced features that are updated timely will surely take your marketing to a whole new level.

With MailPoet, you can segment subscribers based on interests and behaviors and ensure reliable email delivery with their sending service.

Key Features:

  • Easy configuration
  • Designer and responsive templates to choose from
  • Helpful and responsive customer support
  • Automatic Welcome email-sending option
  • Option to send emails with MailPoet’s sending service

Price: Freemium (Premium version starts from $11/month.)

11. Icegram Express

Icegram Express is yet another WordPress email marketing plugin that helps you email your subscribers and create newsletters.

Icegram Express Plugin

This free, feature-packed WordPress email plugin allows you to collect leads and send automated blog posts and emails easily. Additionally, it lets you create stunning newsletters and manage them with a single click.

Perfect for all of your newsletter and email needs, this plugin specializes in the requirements of bloggers, website owners, marketers, and developers.

Furthermore, it keeps your users engaged and updated with a single-click installation of this awesome plugin.

Key Features:

  • Easy setup
  • Friendly and helpful customer support
  • Option to schedule emails
  • Ability to control user access
  • Automatic Welcome Email option for new users

Price: Freemium (Premium version starts from $129/year.)

12. Brevo

Brevo has earned its name through its awesome service as an email marketing service provider.

Brevo - Email Marketing WordPress Plugin

With the addition of the WordPress plugin Brevo, it’s now easier than ever to connect WordPress to your site.

Easily send thousands of emails and newsletters through SendinBlue directly through your WordPress without any hassle.

It’s the official WordPress plugin for Brevo. The plugin helps you integrate your SendinBlue account with the WordPress website and do email marketing.

Key Features:

  • Transactional email templates
  • Auto-installation of the automation script
  • Powerful statistics and analytics features
  • Drag-and-drop email design tool
  • Advanced segmentation for easier access

Price: Freemium (Premium version starts from $25/month.)

13. WP Subscriber Pro

Just like the name suggests, the WP Subscriber Pro does the job of email marketing for your WordPress websites.

WP Subscriber Pro Best WordPress Email Subscriber Plugin

With this creative and innovative addition, you can boost traffic conversion to subscribers. This plugin also supports FeedBurner, Mailchimp, and Aweber, making it a must-have for your WordPress site.

Such speed-optimized plugins offer a great user experience, help grow your subscriber base, and enable sending thousands of emails in minutes.

The plugin integrates with email marketing services, including Mailchimp, Aweber, Benchmark, etc., so the subscription to these services is independent of the plugin’s pricing.

Key Features:

  • Optimized for speed
  • Built-in widget support
  • Fully responsive and mobile-friendly design
  • Pop-up animations to choose from
  • Integrates with popular email marketing services

Price: The plugin costs $19 for a year of updates and support

14. Hustle

Hustle is a highly trusted email opt-in tool with over 80,000 active installations. It allows you to create captivating pop-ups and slide-ins for your website.

Hustle WordPress Email Marketing Plugin

One of its essential features is the ability to track and measure visitor actions and the performance of your emails through comprehensive reports. 

These reports provide detailed insights into your visitors’ actions and how your emails have performed. 

Additionally, Hustle enables you to create visually appealing opt-in forms, such as pop-ups, slide-ins, widget forms, and inline forms.

Key Features: 

  • Offers 15+ designer templates 
  • Easy drag-and-drop builder 
  • Track and manage subscribers 
  • Customize opt-in form fields 
  • Comply with data privacy laws like GDPR and HIPAA 

Price: Freemium (Premium version starts from $3/month.)

15. Jetpack CRM 

Jetpack CRM is a top-notch WordPress email marketing plugin.

Jetpack CRM WordPress Email Marketing Plugins

It also offers a range of powerful features to help businesses effectively manage their customer interactions, sales processes, and marketing campaigns.

The plugin provides a centralized database where you can store and organize detailed customer information. This includes contact details, communication history, purchase records, and any custom data relevant to your business.

Furthermore, it allows you to send email campaigns to specific customer segments, track email opens, and analyze the performance of your email marketing efforts.  

Key Features:

  • Add and manage leads, customers, or other contacts 
  • Client portal to view proposals and documents 
  • Task scheduler to schedule and manage a calendar 
  • Sync customers and transactions from WooCommerce 
  • Multiple custom field options 

Price: Freemium (Premium version starts from $11/month, billed yearly.)

Wrapping It Up!

To wrap up, we’ve presented a comprehensive list of the 15 WordPress email marketing plugins for 2024.

These plugins offer a wide range of features and functionalities to help you effectively manage your email marketing campaigns and engage your subscribers. 

We hope we’ve solved your dilemma about which plugin works best for you! 

If not, here’s a recommendation: Everest Forms is hands down the all-time best WordPress email marketing plugin for this job. 

If you liked this article, please share it on social media. You might also want to know about the WordPress customizer and how to make money online.

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Disclaimer: Some of the links in the post may be affiliate links. So if you purchase anything using the link, we will earn affiliate commission.

ThemeGrill Author

We are a team of SEO copywriters and editors who work both individually and in the team. ThemeGrill author is where one of the editors here is working on one project personally. Write to us @themegrill_blog in Twitter.

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