2018 is just about to come to a close. So, now’s the best time to talk about what’s going to change in 2019 in the world of local SEO. Over the years, local search, and ranking factors along with it have evolved. Online reviews were of no importance at one point in time but they matter now. Search user behavior and engagement didn’t matter much to rankings in the past. But, ranking factors seem to have changed to accommodate this as well.
In a world that is progressing towards voice-assisted search and zero-click buying, what is going to define local search rankings in the future? To answer this question, here are the top 5 local search ranking factors that we think will matter in 2019.