In the digital world, customers rely on reviews online to determine the quality of any product or service. According to a survey by Search Engine Land, 88% of consumers trust online reviews as much as personal recommendations. So, reviews work better than the word of mouth when it comes to increasing brand awareness and reliability. Online reviews have become indispensable means through which buyers can inquire and decide on what to buy. As a matter of fact, most customers don’t even visit a shop or business before reading reviews about them. So if you want to manage your reviews online, having a good WordPress Review Plugin is a must.
Businesses and customers both benefit from reviews. Especially, customers get genuine information about products online from reviews without having to go through the trouble of physically testing them. For business owners, good customer reviews attract more attention to the products while bad reviews give the chance of improvement. It’s always a good idea to make customers review and rate your products after they purchase them. And with the help of a WordPress customer review plugin, your customers can leave reviews on your site effortlessly.