It’s the year of digitalization and everything is now done online or through digital media. When it comes to businesses whether small or on a large scale even the promotions and advertisements are now preferred to be done on the go. That is through the online sources like Emails and updates. But what is the best way to help promote your WordPress business as well as keep your viewers engaged and updated? Well, one of the easiest and cost-effective ways to do so is through Email Marketing.
So what exactly is Email Marketing and how does it help us with promoting our sites? Email Marketing simply means sending out commercial messages or updates of what’s going on your website through emails to one or a group of your users. Sounds easy, doesn’t it? But if you jump to decisions and decide to do it all by yourself and send out thousands of messages to your users daily, it might be a hefty task. That is where Email Marketing plugins come in handy.