Using a user-oriented interface that improves customer experience is always a great idea when one manages an e-commerce based website. Whether it’s an online shop, product preview portal or similar types of websites, there are multiple elements one can use to help customers examine products, consider their prices and buy them. A functional shopping cart is one of these elements.
Well, WordPress being the open-source free CMS platform comes with a plenty of options for building full-fledged eCommerce sites. There are a number of powerful WooCommerce themes that come with almost everything you may need in an online shop/ eCommerce site. However, sometimes you may like to add some extra features or some tiny design tweaks, WordPress plugins come handy. Besides, you can add eCommerce features like ‘shopping cart’ in the multipurpose themes and create online shopping sites. Read more
2018 marks the year of personalized, online shopping experience. More and more ecommerce sites have been revolutionizing their approach to selling online. In the US alone, there are now 1.3 million ecommerce sites, a far cry from 2014 when there were only 110,000 ecommerce websites on the net. Businesses are noticing the benefits of having their own ecommerce sites and ecommerce optimization to improve their sales and expose their brand online.
Despite a large number of ecommerce websites online, not all of them can ride the tide along with large competitors such as Amazon or Walmart. In a report from Fundera, they discovered that “20% of small businesses fail in their first year, and 50% of small businesses fail in their fifth year.”
WooCommerce is not just a WordPress plugin but a complete eCommerce platform to start an online shop. Stats from Builtwith suggest that it is the most popular eCommerce technology in use. Similarly, the total number of the core WooCommerce plugin downloads is tremendous with 3+ million active installs.
That’s not all! There are a number of WooCommerce extensions and add-ons (also called WooCommerce plugins) which add functionality to the core WooCommerce plugin. Read more