When it comes to trying to create an online presence for a local business – having to utilise facets of marketing such as SEO and social media, is just as important. Just because you rely mainly on local traffic, while most online businesses operate on global or national traffic – doesn’t mean you can’t dial into those small targeted audiences.
With the right SEO and link building strategy, you can reach your ideal customers. There’s no magic bullet that will do it all though – having an effective strategy will involve leveraging amazing content, dialling in your on-page factors, engaging on social media with your customers, etc. Read on, to find out how all the pieces of the puzzle fit together…
If you are an aspiring developer, marketer or an entrepreneur using a blog to promote their content and related items then lead generation is an obvious point you should be focusing on. SEO optimization, the ability to read content, interlinking and media embedding are all elements that can help you boost blog traffic. But the other elemental part of boosting blog traffic is increasing and maintaining leads for your products.
Lead generation is defined as a process through which you generate interest into a potential customer to buy your product. You can then use various processes to cultivate interest and this customer is now a lead. When you’re blogging, especially about content made to promote your products, you want to create and maintain leads. This not only helps you sell your products but also boosts blog traffic. This is because a lead generated through your blog tends to use your blog even more for related purposes.
If someone is trying to convince you that performing a local SEO audit all by yourself is an impossible feat, then let me tell you right away that (SPOILERS AHEAD) it’s not.
Getting a local SEO audit done for your own business, your friend’s, or even a client’s is not one of those Herculean tasks that only people with a PhD in I Told You So can do. All it requires is, like everything else, patience, practice and a little bit of knowledge about the basics.
It is no surprise that the blogging industry has been growing rapidly since the early development of the internet. According to WordPress, 409 million people view more than 20 billion blog posts each month as of today. This shows that people’s interest in blogs has been increasing as well as its demands. To get started with a blogging website, many people find WordPress to be the best among the various blogging platforms out there. You can easily create a WordPress website by following some simple steps for blogging. Other than blogs, people do tend to create WordPress websites for business, news, magazines, and portfolios too.
While creating a WordPress blog website, installing WordPress blog themes is quite easy. But, you need to be careful during adding the plugins. Plugins help to add functionality in your blog website. This can help the website owners as well as the readers to properly navigate through the website. Most plugins are developed for multiple purposes but some are developed only for specific purposes. You should add only the plugins that are necessary and would help with your blogging platform if you are creating a blog website. Adding excessive plugins which you don’t need might slow down your website.
Nowadays eCommerce has become a fastest growing industry with the effective platforms. Day by day developers has been creating more and more robust solutions. To flow with the latest trends, the developers perform a regular update. Despite the fact, there are some of the platforms that have already gained the world recognition.
Today the most popular eCommerce platform on the market are Magento and WooCommerce. In the past few years, many digital marketers have a debate on these platforms strength and suitability. WooCommerce is a plugin for WordPress whereas Magento is a standalone product that is owned by eBay.
Site search is a very important feature that helps your visitor find the content they are in need of. Whether your site is for blogging, eCommerce, or any informational website allowing users to search the database, it will help to improve the usability. If you have a good site search then it helps you to reduce your dependency on Google which will directly increase the time spent on your site. Though you are in the initial phase of setting your website, to improve the WordPress site search is a good idea as it will be very helpful in future too.
As in the older version of WordPress, search result was sorted by date where many people find it a little bit annoying for the website for lots of posts. Hence, WordPress has introduced a new version which will change the way of search results are sorted.
The ultimate success of a WordPress website is closely linked to how effectively it presents in front of a user. The experience generated from this visual contact determines acceptance and significantly contributes to how the site fare against the competition. If the site must meet its mark and establish a robust online foothold, several key elements must be taken into consideration.
Implementing these UX elements generates a value proposition for the user, supplying UX while further motivating them to browse content and engage with the website products and services. In this post, we will share 8 fundamental UX elements every developer needs to consider when designing a WordPress website.
WordPress, as we all know, is one of the largest CMS platforms out there. With billions of users all over the world, WordPress now powers 30% of all the websites. This sums up to almost 75 million websites created with more than 409 Million users. It began as a simple blogging platform nearly 15 years ago but that’s not the case today. It has outgrown the blogging roots and has expanded its possibilities to power digital experience for almost anyone.
One of the main reasons for its massive popularity is probably the flexibility and the endless possibilities of what you can create. Another reason is also the huge theme and plugin selection you get. Although difficult to master at the first try, WordPress is easy as a breeze when you start getting the hang of it. So if you are someone new to this, today we wanted to talk about what you can do with WordPress. Although there are so much more possibilities, we have enlisted the 9 major types of websitesyou can create with WordPress.
There is no doubt that in our world of advanced technologies and advancements, our lives are much simpler than it used to be. Thanks to the access to the internet and thousands of online platforms out there, anything we want is only a few clicks away. That too within a matter of minutes or seconds! This is also the reason why more and more people have now taken their business online. Whether you are an artist, writer, freelancer, developer, designer or anything else, owning a website has more advantages than you can imagine.
That being said, another major element of a successful venture is surely the online presence you have on the popular networking site. That’s right, promoting and marketing online is so much efficient and thus has taken over most of the traditional methods. And we know exactly why? In this age of digitalization, people are more likely to read an article or ad online with more interest than in a newspaper. Anything that your potential clients need, they are more likely to search for them online.
Consider yourself pretty easy-going WordPresser, but still didn’t make friends with SEO? That’s ok since he’s not very stable kind of a guy. Google search algorithms are changing all the time, and occasionally it’s really hard to keep up with the rankings. In this article, we’ll give you a hand out of this trouble and take a look at 7 warning signs your WordPress website is not SEO-friendly. Forewarned, forearmed, right?
So, what exactly is SEO? SEO Optimization or Search Engine Optimization or simply SEO is a complex of actions targeted to increase your website visibility on search results page. The higher you get on that page list, the more traffic you receive. Basically, SEO is everything you do to create a website with a relevant Google-friendly content so that it better evaluates your project.